The big giant, multinational IT company, Infosys was established in the year 1981, in Pune, Maharashtra. This, then later shifted to Bangalore. This company was founded by N R Narayan Murthy with the help of seven engineers. It is one stop solution for all the IT solutions. This company is an outsourcing, Business consulting and IT company. it operates in more than 40 countries worldwide. Its offices are in Europe, United States of America, and Asia-Pacific. This company was formed with the vision of making use of the human potential to its fullest and providing clients fair, honest, product and business solutions. Infosys is the third largest IT company in the world. Earlier this company was known as Infosys Technology limited, but now known as Infosys limited. IT is a billion-dollar company.
Infosys offers various range of services like it gives solutions to problems to small companies that come in their way. It does Software development, System Integration, Application development, Cloud computing and digital transformation for their clients that are banks, Insurance, healthcare sector, retail and telecommunication sector. It also keeps on continuously doing research work which makes it continuously growing.
Infosys works on various software like AI, Data, Cyber security. IN 2024 Infosys has been awarded as
- Global Top Employer
- World Most Ethical Company And many other wards Infosys has earned.
What is Swot Analysis?
Every company, Including Infosys do swot analysis, without this no company will be able to form its strategy. Swot analysis is a tool where the company comes to know about its strength, weakness, opportunity, and threat.
Swot Analysis of Infosys Company
Strength-
- Strong Brand Image– Every youth knows about Infosys. It is the third largest Indian IT company in the world. Its services are excellent and it is a trustworthy company. It has expertise in all types of solution software.
- Strong Financial stability– Most of the revenue (32.40%) earned by Infosys comes from financial sector. It has grown continuously since the last previous years in leaps and bound.
- Dividend payout– The company regularly gives dividend to its investors thus maintaining the positive image of the company.
- Provides Good Services– Infosys provides good services to its client as it has expertise of all the sector.
- Research and Development department– Continuous research work takes place in the company for further growth of its company.
- Wide variety of services– Infosys deals in wide variety of services like consulting, software development, outsourcing, making application software for banks.
- Healthy work environment and training programs– Infosys looks after the welfare of their employees and continuously runs training programs. It also provides bonus to its employees thereby taking care of them.
- Strong client base– Infosys gets major projects from its repetitive clients.
Weakness
- Higher Attrition Rate– It is very difficult to retain the employees in the IT sector. They very frequently shift into another company, thus causing loss in the human resources.
- Very much dependent of US market– Infosys major revenue comes from US market. 60% of the revenue comes from North America
- Different rules and regulations– Infosys has to abide by the rules and regulations of different different countries.
Opportunities
- Modern and growing technology– With the upcoming technologies in the recent years like block chain Technology, supply chain Management, Cloud technology, AI Infosys has the option to expand itself by entering these technologies.
- E commerce marketing– Infosys can also expand its business by showing its achievements and work in magazines like Economic Times, Times of India magazine and also through newspapers like Times of India and Hindustan Times.
- Patent and innovations– Infosys can grow itself by doing more patents and introducing innovations.
Threats
- Competitors– The major threat to Infosys is from its competitors like TCS, IBM, Wipro, and many others. They are also offering same services to the customers.
- Higher attrition rate– When the Infosys employee leaves the company and moves to the other, there is a manpower loss to the company.
- Overdependency on American market– If the American clients stop giving its project to Infosys, it will suffer a loss or if there is economic beak down in America, Infosys will highly suffer.
- Cyber security– Cyber attacks can cause a great threat to the company.
In the years to come Infosys will be on number one position amongst the Indian Multinational IT companies. Through the swot analysis of Infosys has recognized its strength and weakness, opportunities, and threat. Thus, enabling the company to eliminate its weakness and threats and make good marketing strategy. Recently Infosys has joined hands with Alarm, one of the Europe’s security companies. Infosys has also opened its office in Aguadilla. IT has celebrated 25 years with SAP.
