Hence setting up a franchise of Bikaner in India can be a very good business plan. India is crazy about traditional Indian snacks and sweets. With Bikaner being a reputed brand to invest in throughout the country, it is important for anyone who wants to get into franchising to get accustomed with the expenses. They are incurred when starting a Bikaner franchise and to know Bikaner Franchise Cost in India is very important.
Initial Investment
Bikaner, being an Indian brand it will not perhaps need a significant amount to establish. In the initial level it depends on the location, area of the outlet and with which brand name it is being established. The Bikaner Franchise Cost in India may need to invest in a franchisee can average between INR 5 lakhs to twenty lakhs only. This investment embraces costs including franchise costs, store establishment, equipment acquisitions, advertisement and other operational costs.
Franchise Fees
When starting the Bikaner franchise in India they usually ask for an initial franchising fee which is negotiable. In a Bikaner franchise arrangement it is possible to agree on payment of franchise fee anywhere between INR 2 lakhs to INR 10 lakhs.
Equipment and Inventory
There is the need to invest in equipment like display counters, storage units for inventory, packaging material and kitchen equipment when establishing the Bikaner franchise. Also, for the outlet to start operating it needs to order some initial stock of snacks and sweets to offer its clients. The expenditure which includes equipment and inventory for a Bikaner franchise could be about INR 3 lakhs to INR 10 lakhs.
Operating Costs
Other costs may include operating expenses such as rent, utility bills, employees’ wages, supply costs, advertising expenses and royalties to the franchisor. These operating expenses vary from INR 1 lakh to INR 3 lakhs by depending on some factors such as the size of the outlet and its geographical location with regards to the franchise.
Marketing and Brand Building
Marketing your Bikaner franchise is also important so that customers would know where to find your products and services. Local marketing should be done with a budget ranging from INR 50000 to INR 2 lakhs which can be spent on social media promotions, advertisements, and campaigns that will help highlight the specialties of Bikaner.
Return on Investment (ROI)
Despite investing a high amount for a Bikaner franchise in India the ROI is relatively high as the Indian snacks and sweets are famous for its quality. However, by proper maintenance and operational planning, you should be able to recover your capital investment approximately in 1-2 years and start making your profits.
Conclusion
To start a Bikaner franchise in India, a proper plan should be made. An adequate investment plan should be made and constant efforts to maintain the quality and the tradition of the brand should be made. Investigate the target market, bargain with the franchisor for the best deal, and concentrate on the paramount satisfaction of customers to achieve the set goals and objectives of establishing Bikaner franchise in India. Rest assured that it lies in emphasizing on the brand’s background and offering valuable experience to the consumers in the context of the highly competitive sector of traditional Indian snacks and sweets.
