The clothing franchise sector in India opens opportunities for both local and international brands so that they expand and reflect their presence in this dense market. Popular clothing franchises in India spread across various segments such as ethnic wear, western wear, sports wear and casual fashion. Local brands usually dominate the ethnic and regional clothing while the international brands rope in the global fashion and trends.
Advantages of clothing franchise in India –
Clothing franchise business in India has several advantages such as –
- You get established brand name and reputation of renowned clothing brands which leads to quicker customer trust and acceptance.
- Biggest franchise benefits come from a proven business model that includes standardized operations, marketing strategies and support.
- Franchise agreements mostly include training programs for owners and staff to actually understand the business and how to grow it.
- Franchise network allows access to bulk purchasing discounts, centralized inventory management, etc.
- Franchisors provide marketing and advertising support at regional or national level which helps in attracting customers creating the brand awareness locally.
- Franchise agreements also allow the franchisees the potential to expand their operations for the business growth.
- International benefit from local franchises who have a deep understanding of local customers.
- Franchisees have higher resale value compared to independent businesses, providing good exit strategies to the franchisees who want to sell their investment.
Best clothing franchise in India –
Best clothing franchise in India depends on various factors such as investment capacity, location preferences, target market, personal preferences, etc.
Here are some renowned and popular clothing franchisees in India –
1. Manyavar –
Manyavar is a prominent clothing brand in India specializing in men’s ethnic wear such as sherwani, kurta, kurta-pyjamas, indo-western outfits and accessories. It is creatively known for its blend of traditional craftsmanship and contemporary designs.
There is a franchise fee that us usually to be paid upfrontupfront, which grants you the rights to use Manyavar brand namename and operate under their guidelines. Manyavar franchisees are generally preferred in malls, busy markets and commercial districts.
2. FabIndia –
FabIndia is a renowned Indian retail brand specialising in traditional and ethnic Indian clothing, along with home decor and personal care products. It has helped in promoting Indian traditional handicrafts and handloom products. This brand follows sustainable and eco-friendly practices. To use the FabIndia brand name, there is an upfront franchise fee. FabIndia franchisees are located in such areas and locations where the brand’s target customers get attracted. FabIndia provides comprehensive training to franchisees and their staff.
3. Biba –
Biba is a popular ethic wear brand known for its extensive range of women’s apparel including sarees, suits and lehengas. The brand is well recognized for its vibrant colors, intricate designs and wide range if choices serving the taste of all ages groups. You have to pay an upfront franchise fee to use Biba’s brand namename and operate under their established business. Franchisees pay ongoing royalty fees towards continued support, marketing and brand development. Biba also provides comprehensive training to the franchisees and their staff.
4. Zara –
Zara is a globally renowned brand known for its fast fashion apparels. It operates under the parent company Inditex. Zara helps you explore other international and domestic brand franchisees. Zara business model allows you to quickly adapt to new fashion trends and manage inventory efficiently across different Zara stores.
5. Pantaloons –
Pantaloons is a prominent retail brand in India under Aditya Birla Fashion and Retail Limited. It offers a wide range of apparels and accessories for men, women and kids. You have to pay an upfront franchise fee to use Pantaloon’s brand name and operate under their established business model. They provide comprehensive training to the franchisees and their staff and support its franchisees with national and regional marketing campaigns.
Always remember that before investing in a clothing franchise in India, conduct a thorough market research, evaluate the brand’s reputation and financial position. Don’t forget to asses their competitive landscape and then invest. Additionally try visiting an existing franchise of the brand and seek professional advice if required.